Big or small, we can do it all.
Sales & Marketing
We’ve got you covered locally and globally.
Commercial Focus
This is an integration of Revenue Management, Sales, Marketing, eCommerce and Operations. All commercial counterparts joined to focus at the area level, regional level and hotel level. Simple easy tools to drive revenue.
Third Party Internet Merchant Channels
Our preferred vendor pricing based on our distribution size will improve margins, while providing best in class connectivity and support services. In addition, we maximizing revenue through room upsells for advanced bookings, as well as arrival day promotions.
- Nor1 e-Standby – Our managed hotels account for 59% of potential revenue and capture 8.4% more potential revenue than our franchised hotels, resulting in $16 million of upsell revenue in 2016 alone.
- Frontline Performance Group (FPG) – This front desk upsell program resulted in approximately $33 million in incremental revenue for 72 managed hotels in 2016.
At a Local Level
- Best-in-class Hilton Sales team
- Superior talent acquisition for Sales, Catering & Events team
- Collaboration with key destination partners, such as city/county officials, CVB leadership, Chamber of Commerce and convention centers
- Robust, destination-specific marketing planning
- Annual property-specific Business Plan and Commercial Action Plans
- Collaboration between other Hilton-branded hotels in the market
At the Corporate Level
- Regional team review and collaboration
- Targeted events to increase sales engagement
- Brand, public relations, and marketing guidance
- Strategic sales missions and client events with access to key decision makers
- Events to promote ownership engagement and involvement
- Hilton Honors loyalty program and promotions
Testimonials
